When we were asked to present their extensive, wonderful work in the form of an annual report, we decided it was about time their stories were told through powerful photographs. We have been photographing and designing ever since, and we’re happy that one of many great outcomes was a poster campaign of unprecedented success, which can now be seen all over Berlin every year.

We chose a symbol for this interaction: the highlighter. Since 2013 it's been changing its colour with the season — like the printing plates in Hildesheim. This bright approach resonates in a particularly weighty place: the 500-year-old pilgrims' church seems to be firmly attached to the city in which it stands. In 2022 – after almost ten years of successful collaboration, it was time for a new website and a slight freshen up, so here's a first glimpse of the outcome.

Berlin has more than 1.1 million volunteers. That's more than public transport subscribers or streetlights or apartment buildings. So much honorary commitment deserves respect and support. Berlin's volunteer agencies bring people who want to get involved together with those who are happy to participate and support them. Because nothing holds our society together like voluntary work. We are proud to present our campaign which was developed in happy cooperation with Social Social.

Or in other words - about planting in your own autumn so that others may reap in spring. Das Prinzip Apfelbaum — Mein Erbe tut Gutes. In 2013 we developed the name, look & feel of the initiative, which started with 5 NGOs and today has over 20 member organisations. Since then things have progressed: a website, all printed matter as well as an exhibition, a catalogue and a regular online magazine, which we developed in friendly collaboration with the agency DFC, whose branding & website we got to create along the way. 🤜 🤛

We answered: like this. Thanks to Felix Bork for kindly sketching Johannes Bugenhagen, who in 1542 was surprised how well the people of Hildesheim knew the forbidden songs of the Reformation when he founded the KKHS - and made it a force for equal education and social welfare.